Sectors
Human Resources & Talent
Companies must adapt their talent strategies to each market, considering differences in labor practices, legislation, and workers' expectations.
Innovative recruitment, training, and retention require a global mindset that promotes collaboration between companies and academic institutions across countries.
Advertising & Ad-Tech
Advertising agencies and marketing firms expand by collaborating with companies, advertisers, and media outlets worldwide. To succeed, they must adapt their strategies to each market, considering target habits, cultural preferences, regulations, and communication channels. Partnering with local agencies, media production companies, influencers, and digital platforms is key to establishing a strong presence and ensuring campaign relevance in foreign markets.
Health & Wellbeing
As companies expand, they must understand the cultural, regulatory, and market differences in each country. Strategies should be tailored to address variations in clinical practices, quality standards, regulations, and target audience preferences.
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