A team of experts in business development for the health and wellness sector
We have been working for more than 20 years in the world of health and wellness.
We know very well the sector, its people and language, because we have previously worked with Hospitals, Clinics, Pharmaceuticals, Laboratories, Health and Wellness Centers among others.
For them we know how to quickly understand how to organize the work to build the mechanisms that allow us to obtain results in the short, medium and long term.
In this area there are two different sales approaches, either addressing the patient or addressing the customer. Therefore, sales can be B2B and B2C, referring to B2B sales used to focus on marketing medical equipment, devices, and services to hospitals, while B2C directly targets the patient/customer with healthcare products and services.
Nowadays, patients/customers have more information at their fingertips and more suppliers to choose from. So B2B sales professionals in this sector are adapting business development activities and recruitment campaigns with the end user in mind.
Collaboration and strategic partnership are key aspects of business development in the healthcare world. Alliances with local distributors, medical service providers and technology partners are essential to establish an effective presence in foreign markets and to ensure regulatory compliance and local acceptance.
In addition, knowledge sharing and technology transfer are essential components in this sector. Innovation in medical products, therapies and digital solutions requires a global mindset that fosters collaboration between companies and academic institutions in different countries.
It is a complex process that requires a deep understanding of the global healthcare environment, as well as strategic skills to establish successful business relationships in diverse international markets.
Ready to Expand Your Reach?
With our Market Access Services, you can unlock global opportunities and build a truly diverse and dynamic strategy and operations to enter new markets.
Contact us today to learn more about how we can help you succeed in the international Health arena.
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